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Adbrite

Adbrite
Signing up for an account is easy and painless, they ask you the standard typical questions like name address, payee tax information, and so on.
You are then asked to input your site details and give some information about your web site. The information is meant to help your web site get listed in the proper area, and help potential advertisers to find it. The most difficult part of the entire procedure is settling your prices.

As a publisher you want to get the highest price possible for your advertising space. As the customer buying the ad you want to pay the lowest price possible.
You can set various pricing models such as 7-day advertising, 1-month advertising, or any other time fame you want to create.


You can also set up a pay per click model if you wish. The difficult thing is getting the price right. I’d suggest setting the price a little high and slowly working down until you start to get customers. Now you could go back and raise the price afterward, but unless things have changed that’s a dangerous path to start down.
Once you get pricing worked out, it’s all downhill, a few simple lines of code that work by means of javascript and you’re in business. It may take a day or so for you get in the system so be patient, your ads will start to appear.

AdBrite supports the following ad formats:
Text ads - Cost per click (CPC). Cost per action (CPA) available for qualifying advertisers
Banner ads - Cost per thousand impressions (CPM)
Full page ads - Your site, full-screen, directly in front of your target audience. Cost per thousand impressions (CPM)

Once someone decides to advertise on your web site you’ll get an e-mail from the system alerting you there is a new ad up for review. As the site owner you have the ability to review and approve or reject ads, nothing will appear unless you approve it. Once approved it takes a few hours for advertising to start to appear on your site, so again be patient. Another thing you’ll notice is AdBrite starts to gather stats about your web site, including things like Alexa Rank, page views per day, unique users per day, repurchase rate, and some estimated click through data. This information is available not only to potential advertising customers, but anyone who wants to look, so this program is best suited for web sites you are comfortable with revealing some data about.

AdBrite’s aim is to provide our publishers with the most control, best service, and highest payout possible.

Through a single snippet of HTML, AdBrite can serve any combination of the following ad formats:

Text and banner ads with customizable layout
Full page ads – A high-paying full-screen ad on the third pageview of your site, shown only once per user per day

Anyone visiting your site can buy an ad directly on your site by clicking “Your Ad Here.” You’ll also be listed in the AdBrite marketplace, and represented by our busy in-house sales staff.

You can choose to review each ad before it appears on your site. You can set the price for ads bought directly on your site. You can even have AdBrite show another ad network (your Google AdSense ads, Burst, etc.) if they can’t meet your minimum revenue requirement.

If you’re a small person and don’t mind doing the legwork of selling and billing advertisers yourself, you could probably do better on your own. If you don’t want the hassle it’s probably worth using a service like AdBrite. Additionally if you’d like to sell advertising on your site but don’t want to get involved with the hornets nest surrounding text links, this may be an attractive solution for you.
Sixty days after you’ve hit your minimum payout (the lowest payout is $20) you’ll get a report by e-mail telling you a check has been sent listing the amount and statistics for the pay period. You can also log into your account and see future payments and dates.

AdBrite is a good solution for people who have sites with reasonable traffic that would be attractive to advertisers, and who want to focus on running the site and not selling and keeping adverting placement, and billing. While the percentage they take may be a little high, it will give you one less thing to worry about, and let’s you focus on things like adding content and running your web site.


Adbrite


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